Our latest web launch is an exciting one: a site for the George W. Bush Institute’s much-anticipated Freedom Collection. The Freedom Collection is an archive of interviews with those who have fought against oppressive regimes from the 20th century to present day and documents related to that struggle. Continue reading this post»
This past Friday marked the second anniversary of the Deepwater Horizon drilling rig explosion and the beginning of the worst oil spill and environmental disaster in American history. To commemorate this tragedy, National Audubon Society came to us to create an online experience that would help people remember and learn from the past, as well as protect the habitats of the future. Continue reading this post»
The hallmark of someone who is doing what he or she is meant to do is when they make it look really easy. Of course, practice makes perfect, but god-given creativity is a beautiful thing. Continue reading this post»
Late last year the George W. Bush Institute asked us to design and build a website for their 4% Growth Project. The mission of the Institute is to spur research and develop initiatives that will help accelerate America’s economic growth. The premise is that 4% growth—like we experienced in the 1950s and 1960s—is something we should be talking about and aiming for today. Continue reading this post»
We spent some time down in Orlando for the Sandler Training Client Summit—the first event of its kind for them, and a great success. Clients and trainers from around the world flew in to attend, and we got some amazing footage of both sides talking about the success of the Sandler Training techniques. When people give the system a try, they are frankly its best salespeople (pun intended). Their testimonials are going to be a huge new wave in pushing out the Sandler message.
You wouldn’t believe how many times we heard “life changing”—it was pretty amazing. Continue reading this post»
“In 2010 alone, RBHA provided services to nearly 8,000 people ranging in age from infancy to late adulthood. Despite having served so many, there are thousands more whom the organization couldn’t serve because of limited resources.”
Looking forward to a couple of days in Orlando next week! We’ll be attending a client conference and are psyched to hear how everyone is doing, what’s new for the company, and to meet a lot of enthusiastic people who love what they do. In addition, I’ll be covering it all live, like a little brunette, B2B Joan Rivers. Continue reading this post»
There is quite a lot of coolness going on with our new site. And the blog overhaul is something we’re particularly fond of. With the refocus of the site and our social media being on who we are and what we’re about, an idea sprouted about how to creatively portray blog authors. Continue reading this post»
Get to know a little more about the people that make up Bergman Group: talented, fun guys and gals with an array of skills and passions that, together, bring our work to life.
Work… Life… Work/life balance. No one we know balances this better and more gracefully than Creative Director, Rian. Rian’s work bio is one to marvel at, and there’s not a thing going on at BG on which we don’t value her opinion. And with the looks of that pie chart, we’ll start this one off with thanking her for her time—because it’s gold. Continue reading this post»
In Austin, TX today for a photo shoot for our client, Marts & Lundy. Here are a couple behind the scenes shots from the day from Rian, including set-up, hair and makeup, and the main event! The shoot is taking place at the beautiful Driskill Hotel in downtown Austin. Continue reading this post»
An excellent showing at the Farmers Insurance Opening this weekend by PGA Tour golfer John Rollins (a Richmond native, and VCU grad) led to some great coverage for one of our clients, Rollins’ sponsor, Sandler Training. It was an exciting tournament, with a few twists and turns, and a nail-biter of a playoff ending. John finished third and had a few newsworthy shots—check out some videos here. Continue reading this post»
Get to know a little more about the people that make up Bergman Group: talented, fun guys and gals with an array of skills and passions that, together, bring our work to life. And what better place to introduce our resident blog master than the blog itself. Carey brings her second-nature, enthusiastic social media prowess and her passion for smart websites and B2B marketing to our skill set. She’s inspired by the way great new media marketing takes on a life of its own—and brings to life the messaging that connects to audiences across the web. Get to know some (admittedly random) things about her, and Tweet her what you think. Continue reading this post»
Get to know a little more about the people that make up Bergman Group: talented, fun guys and gals with an array of skills and passions that, together, bring our work to life. And to know us is to know a member of our team who is quite frankly synonymous with Bergman Group: Dianna Ingram. An original member of the team, she brings a foundation of superior design standards that come from years in the business. She may not be unbreakable (broken collar bone? ouch.), but she’s certainly indispensable—and not just because she makes awesome coffee. Without further ado… Continue reading this post»
The beauty of the Internet these days truly lies in the evolution of how we use different platforms. The consumer will always decide—but if you want to boil it down, if there’s something to sell, businesses will find a way to sell it. The digital arena is a petrie dish of creative applications of social media, and Pinterest has been awesome. [Above, Land's End running a contest via Pinterest.]
Get to know a little more about the people that make up Bergman Group: talented, fun guys and gals with an array of skills and passions that, together, bring our work to life. And since you’ve already had a chance to peek into his work, let’s formally introduce you to Lee, our in-house video whiz. New to the team, Lee fills a crucial role at Bergman Group in putting together countless videos for a range of clients—an arm of social media marketing for businesses that is proving to be one of, if not the, most effective slice of their branding efforts. Continue reading this post»
This year, when creating our yearly holiday card, we put our heads together to decide on a theme. What better way to celebrate the season of giving than to give our friends and clients a gift from the heart? More specifically, their hearts? Continue reading this post»
Lee is our in-house video champion. He puts together videos for clients like Martha Jefferson Hospital, Sandler Training and its franchisees, and CCWA. And with the importance of videos in branding and advertising in the digital age, he stays pretty busy.
A quick, sneak peek at an embryonic (well, it’s toddling now) website from the desk of Darren. The site will be for the George W. Bush Institute and serve as a platform for discussion of the economic theory presented in the soon-to-be-released book, The 4% Solution. The site will primarily feature blog posts and articles pertaining to the 4% Growth idea and the economy. Continue reading this post»